 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
2007-2008 Event Calendar
Please note that we are continuing to refine the 2007-2008 Event Calendar. Additional details and background on speakers and topics will be posted as soon as they are finalized. Monthly events will take place on or around the 15th of each month, depending on speaker and venue availability.
There is no charge to members or invited guests attending Luxury Marketing Council events. Attendance is by invitation only.
January 2007 |
||
Program: |
No Event Scheduled |
|
February 2007 |
||
Date: |
February 22 |
|
Program: |
Inside the Luxury Home |
|
Details: |
With the maturing of the baby boomers, and the growing buying power of the young wealthy, it's no secret that a significant percentage of the spending by this highly affluent segment is going into the home, including home furnishings and design (and with a large portion of that spending concentrated on luxury products and services). Given this explosive spending within the home category, many existing brands that cater exclusively to the home are offering more, novel luxury products and services, while many other luxury brands, not normally associated with the home are moving into the market for the first time. Tremendous opportunities exist for savvy luxury marketers who focus on this niche to grow their existing revenues and create new revenue streams by more innovatively 'turbo-charging' their marketing efforts and by working closely with like-minded brands that focus on the home. Steve Nobel (biography), Founder and CEO of The Luxury Home Alliance and founder and principal of Nobelinks, a consulting practice specializing in the markets for home furnishings and interior design will provide an in-depth overview of this increasingly important niche and the opportunities it affords luxury brands to reach their best customers 'at home.' Nobel will:
Discuss why the marketing principles that work in home are also highly relevant to other luxury professional services like real estate, financial planning or any brands that market professional services to the affluent. |
|
Time: |
6:00-8:00 PM |
|
Location: |
To be announced |
|
Presenting Sponsor: |
|
|
Supporting Sponsor: |
Porthos |
|
Date: |
February 28 |
|
Program: |
How to Find, Keep and Motivate the Elusive “Perfect” Employee |
|
Details: |
This kick-off program for 2007 addresses the important issue of employee development in the luxury services sector. Specifically, a panel comprised of leaders within the very demanding ultra-luxury hotel and resort industry will provide insight into (and “best practice” case studies for) issues relating to staff recruitment, training, retention, motivation, reward and morale. Most importantly, the panelists will explain how the rare, superior luxury provider is able to successfully develop a distinctive culture of superior customer service and inculcate that culture so dramatically and successfully within the organization and among the troops, even at the lowest-paid ranks. |
|
| Speakers | Featuring ...
|
|
Location: |
The program includes two locations ... join Council members and guests for cocktails at |
|
Cocktail Hour (6:00-7:00 PM) Business Hour (7:00-8:00 PM) |
 |
|
| Presenting Sponsor: | San Francisco Magazine |
|
Supporting Sponsor: |
|
|
March 2007 |
||
Date: |
March 28 |
|
Program: |
The World on $4000 a Day |
|
Details: |
We explore the world of luxury hospitality and travel under the guidance of experts from the worlds of airline travel, hotels and resorts, cruise lines, group travel and destination marketing. |
|
Time: |
6:00-8:00 PM |
|
Location: |
To be announced |
|
Presenting Sponsor: |
|
|
Supporting Sponsor: |
|
|
Date |
To be announced |
|
| Program: | The Luxury Salon An intimate breakfast gathering of leaders in luxury to discuss marketing issues of common concern and mutual interest. Details to be announced. |
|
April 2007 |
||
Date: |
April 11 |
|
Program: |
For Agents' Eyes Only |
|
Details: |
A special program for real estate agents featuring an address by leading luxury researcher Richard Baker, President of Premium Knowledge Group, as well as an economic overview and forecast of the Bay Area real estate market. Unique “gifting” items and services will be showcased. |
|
Time: |
6:00-8:00 PM |
|
Location: |
To be announced |
|
Supporting Sponsor: |
|
|
Date: |
April 25 |
|
Program: |
Translating One-to-One Marketing to the Luxury Marketplace |
|
Details: |
In this hands-on session, experts in direct response and online marketing will discuss the strategic and tactical steps involved in micro-marketing to the demanding luxury consumer. |
|
Time: |
6:00-8:00 PM |
|
Location: |
To be announced |
|
Supporting Sponsor: |
|
|
May 2007 |
||
Date: |
May 30 |
|
Program: |
The Aesthetics of Style and Taste |
|
Details: |
Understanding luxury style, taste and tone. Designers, stylists and creative specialists tell how it’s done, what to look for, and how to communicate it. |
|
Time: |
6:00-8:00 PM |
|
Location: |
To be announced |
|
Presenting Sponsor: |
|
|
Supporting Sponsors: |
|
|
June 2007 |
||
Date: |
June 27 |
|
Program: |
Charitable Giving |
|
Details: |
How to give (as seen through the eyes of the luxury donor) and how to receive ... in the not-for-profit world of charitable fund-raising and cause marketing. |
|
Time: |
6:00-8:00 PM |
|
Location: |
To be announced |
|
Presenting Sponsor: |
|
|
Supporting Sponsor: |
|
|
July 2007 |
||
Date: |
July 25 |
|
Program: |
Viva Las Vegas! |
|
Details: |
Learn why Las Vegas will lead the nation in more than gaming and entertainment, luxury shopping and dining to name but two of the categories. We dissect the brilliant marketing that has made Las Vegas the luxury tourism behemoth that is has become. |
|
Time: |
6:00-8:00 PM |
|
Location: |
To be announced |
|
Presenting Sponsor: |
Las Vegas Convention & Visitors Authority |
|
Supporting Sponsor: |
|
|
Date: |
To be announced |
|
Program: |
The Luxury Salon An intimate breakfast gathering of leaders in luxury discuss marketing issues of common concern and mutual interest. |
|
August 2007 |
||
Date: |
August 29 |
|
Program: |
Discount Luxury and The Treasure Hunters |
|
Details: |
Learn why luxury consumers feel at equal ease in Neiman-Marcus and Costco. |
|
Time: |
6:00-8:00 PM |
|
Location: |
To be announced |
|
Supporting Sponsor: |
|
|
September 2007 |
||
Date: |
September 26 |
|
Program: |
Make Me Beautiful!! |
|
Details: |
The luxury world of the body beautiful and where it all takes place ... spas, resorts, and the cosmetic surgeon's office. |
|
Time: |
6:00-8:00 PM |
|
Location: |
To be announced |
|
Supporting Sponsor: |
|
|
Date: |
To be announced |
|
Program: |
Marin County Event: Details and timing to be announced |
|
October 2007 |
||
Date: |
October 24 |
|
Program: |
Luxe Tech |
|
Details: |
We sample the world of luxury technology and gadgets within the home, featuring the latest and most luxurious trends in home theaters, audio and video technology and control systems for the home including lighting, security, temperature and energy conservation. |
|
Time: |
6:00-8:00 PM |
|
Location: |
To be announced |
|
Supporting Sponsor: |
|
|
Date: |
To be announced |
|
Program: |
The Luxury Salon An intimate breakfast gathering of leaders in luxury discuss marketing issues of common concern and mutual interest. |
|
November 2007 |
||
Date: |
November 15 |
|
Program: |
What to Expect at Christmas |
|
Details: |
For many retailers the post-Thanksgiving holiday season is “make or break” time. In this lead up to Thanksgiving, retail experts and economists will divine the future and provide their best forecasts of the luxury retail environment and how customers will behave during the important holiday retail period. |
|
Time: |
8:00-10:00 AM (Breakfast meeting) |
|
Location: |
To be announced |
|
Supporting Sponsor: |
|
|
December 2007 |
||
Date: |
December 7 |
|
Program: |
A Luxury Yo! Ho! Ho! ... A Christmas Gathering |
|
Details: |
To be announced |
|
Time: |
6:00-10:00 PM |
|
Location: |
To be announced |
|
Supporting Sponsor: |
|
|
January 2008 |
||
Program: |
No Event Scheduled |
|
February 2008 |
||
Program: |
"Green" Luxury ... Why luxury and environmentalism go hand-in-hand particularly in the Bay Area, the home of "green" living and a leader in "green" marketing |
|
Details: |
To be announced |
|
| Presenting Sponsor: |  |
|
Additional Events |
||
|
||
If you have received this mailing in error, we apologize for the inconvenience. To remove yourself from our directory, please .
© Copyright 2006 Luxury Marketing Council San Francisco | Site maintained by Mindscape Design