All Entries in the "Luxe Meeting Notes" Category
Latest Findings from the Annual Survey of Affluence and Wealth in America
Experts at the leading marketing consultancy, Harrison Group, shared the latest insights from the industry-leading Annual Survey of Affluence and Wealth in America, produced by Harrison Group and American Express Publishing (Departures, Food & Wine, Travel + Leisure magazines).
The Survey of Affluence and Wealth in America: 2009
Presented by Burr Brown, Harrison Group, to The Luxury Marketing Council.
Includes key take-aways for marketers.
No More Cold Calling
Keys to propelling your sales in any economy, keep your loyal customers, and attract new business without increasing your cost of sales. From the July 29, 2009 program, “Boot Camp…Combat the Recession and Learn New Strategies for Business Survival”
How to Survive in 2009
2008 gave birth to the most devastating economic collapse in 75 years. For virtually every luxury sector, market demand has diminished or vanished, revenues are down, and consumers are driven by fear and uncertainty. Indications for 2009 are for a worsening situation as the marketplace confronts growing unemployment, continuing credit tightening and lack of consumer confidence (and spending). What’s a marketer to do?
Top 10 Wines Under $20.
Wine educator and writer Liza Zimmerman (http://lizathewinechick.com) proved that luxury and high price are not necessarily synonymous as she revealed, and members sampled, 10 hidden treasures from around the world in this tasting event that paid more attention to what’s in the bottle rather than the label on the bottle.
