Testimonials for LMC


"The Luxury Marketing Council is one of the most intelligent luxury marketing concepts of the past decade.  It is high time luxury producers banded together, out of self-interest, to better expose the variety of their products and services to the market... I applaud the founders' vision and entrepreneurial spirit."                                          


Stanley Marcus

For some considerable time now, we have considered Mandarin Oriental a luxury brand and not simply a hotel company. A brand that is steeped in the values of the Orient, yet full of history, innovation and quality- three powerful ingredients. The Luxury Marketing Council has proven to be an ideal platform for not only sharing our ideas with like-minded people but also for receiving good quality, no nonsense feedback from people who are respected in their field. Just as Marketing is a process by which an exchange of mutual satisfiers occurs, so too is our membership of the Council and we look forward to many more years of participation.


Michael Hobson
Chief Marketing Officer
Mandarin Oriental Hotel Group Ltd.

The Luxury Marketing Council is the foremost luxury networking organization in the world. Membership in the Council provides entry into a world of continuously evolving knowledge and affinity among global luxury practitioners. There are few individuals who have had as much positive impact on the Global Luxury Goods and Services as Greg Furman, the ambassador of Luxury. If there is ever a lifetime achievement award in Luxury, Greg Furman is among an exclusive group of those who have truly earned it.


Milton Pedraza
CEO
Luxury Institute, LLC

Smart Marketing means leveraging your resources, collaborating with innovators, and creating partnerships which add value to achieve mutual goals. As a founding member of The Luxury Marketing Council we have not only found these values in the Council, we've delivered them.


Erica S. Kasel
Vice President, Marketing
DEPARTURES Magazine
Centurion - The Magazine

The Luxury Marketing Council has become an essential part of my strategic thinking running marketing for a number of luxury brands - facilitating a forum for innovative marketing ideas as well as fostering relationships that make all the difference when you need access to a decision-maker like yourself.


Marci Sutin Levin
VP, Marketing & Public Relations,
Brioni USA

There are very few organizations that provide the benefits to members that The Luxury Marketing Council does. The strength of the Council starts at the top with the knowledge and passion of Greg Furman. Greg and his associates understand all of the challenges that we as luxury marketers and managers face: the changing consumer, the competitive landscape, recruitment and retention of talent, and the limitless number of challenges that we face in executing strategies to grow our business. As a result, the programs that are put in place bring together a varied number of executives with a common purpose: sharing and learning. There is no doubt that I have come away from every single event with greater knowledge and understanding than when I started. Moreover, in most cases I was seated next to another executive with whom I could share my own challenges and either follow up with for possible further sharing or even joint action to the benefit of our mutual businesses


Victor Luis
President and CEO
Baccarat

Brioni is one of the original members and over the yearsTthe Luxury Marketing Council has offered timely advice and direction during the explosion of the luxury business. Greg Furman has created a tool that provides creative and stimulating insight to our luxury business. Our investment in The Luxury Marketing Council has exceeded our expectations.


Joseph J. Barrato
Chief Executive Officer
Brioni

Swiss International Air Lines was the first airline to become a member of The Luxury Marketing Council, and throughout the years, has gained enormous knowledge and opportunities focused purely on the premium customer. Brand exposure, and the collective recognition of trends and sharing of information through quality networking circles have afforded us insightful, and meaningful information in the promotion of our brand. We look forward to our continued membership with The Luxury Marketing Council and welcome the valuable partnerships and opportunities that lie ahead.


Steven Diggelmann
General Manager Sales, North America
Swiss International Air Lines

Having been a founding member of The Luxury Marketing Council - right from its beginning in 1994 - I can state with conviction that the organization has been of outstanding benefit to me and my colleagues. Two things stand out in my mind as being of great value: First is the interaction among Council members. We share valuable marketing information on trends within the luxury goods and services sector. This allows fascinating perspectives and insights from all over the luxury world. Frequently I have been able to adapt innovative marketing techniques to my own operations to great advantage. Second, because of the frequent and close contact I have maintained with my fellow Council members I have been able to develop valuable promotional collaborations that have led to increased sales. That's the bottom line, isn't it?


Larry Pimentel
President & CEO
SeaDream Yacht Club

Virtuoso has been a member of The Luxury Marketing Council since its second year of existence and our membership has played a very strong role in our expansion of our brand, especially with regard to collaboration with other luxury partners. It has also been extremely useful in providing us with a benchmark of business practices and innovations in the luxury sector.


Matthew D. Upchurch
CEO
Virtuoso, Ltd.

Steinway & Sons has been extremely pleased with our membership in The Luxury Marketing Council. The Council, with its unique educational seminars and reception events, provides our marketing executives with invaluable contacts to like luxury product marketers within a collegial environment that is conducive to the nurturing of real working collaborations for mutual benefit.


Bruce Stevens
President and CEO
Steinway & Sons

The Luxury Marketing Council has been a great fit for Mikimoto America. (As a result of our association), over the past few years we have developed relationships with many companies that work in both related and unrelated fields and have exchanged ideas that have led to promotional opportunities. The Council has also given us the chance to hear excellent presenters on a variety of topics, and network with new people, meeting the challenge we have given ourselves of looking outside for unusual and unique ideas. Marketing is constantly evolving and it's through new ideas that we grow. The Council is always looking for the newest idea and gets people involved in it.


Robert Artelt
Chief Marketing Officer
Mikimoto America Co. Ltd.

We have had a warm and convivial relationship with The Luxury Marketing Council since its inception. Membership offers unprecedented access to some of the world's leading marketers and the executives of many of the world's most prestigious companies and brand names. It provides wonderful opportunities to brainstorm with industry professionals who lead the way with their vision and trend-setting. It is not often one is offered entrée to such high caliber specialists in so many varied fields and industries as those who are members in The Luxury Marketing Council, from transport to banking, consumer goods and services. When the chance comes along to build fruitful business links - and extend them to wonderful personal friendships - I encourage you to seize that chance with open arms!


Maguy Maccario Doyle
Director, Monaco Government Tourist Office
and Consul General of Monaco

Since joining The Luxury Marketing Council in the late nineties, I have found the meetings, presentations and events an invaluable way to get insights into the thoughts and strategies of the executives driving cutting-edge global luxury brands. In fact, the LMC has been so invaluable that one of my first actions with my new firm was to sign it up as a member.


Chad Mellen
Vice President, Global Marketing
A.T. Cross

'21' has been part of The Luxury Marketing Council for almost 10 years. We have found the sharing of best practices with other luxury brands to be stimulating and an excellent resource for creative thinking. The seemingly endless programs that are offered each month provide opportunities to gather with your peers from other luxury organizations and come away with new perspectives on contemporary issues.


Bryan McGuire
General Manager
21 Club
New York

No single introduction has had a greater impact on our successful marketing of the Triple Crown of Polo than The Luxury Marketing Council.


David B. McLane
President
Triple Crown of Polo

The Luxury Marketing Council provides an excellent forum for the presentation and exchange of best practices for luxury goods companies or any product or service targeting high net worth consumers. A real strength of the Council is its broad, diversified and eclectic membership of companies which enriches the dialogue and debate about targeted marketing to these high end consumers. Not only does the Council provide a constant stream of interesting speakers and presentations of new ideas, it truly serves as an excellent marketplace for companies to network with other like minded companies to develop cooperative marketing partnerships. Admission to the Council has proven to be well worth the price of entry.


Dale Dewey
CEO
Fauchon

As one of the first members I can attest to the value of the council. It's the only organization I know where luxury marketers can network and foster lasting partnerships to grow business. It's been an integral part of the success in businesses I have been a part of.


Jack Laschever
VP/Publisher
Forbes FYI

The Luxury Marketing Council provides a wonderful forum to exchange ideas, network with others in the luxury space and learn what other cutting edge professionals are thinking and doing. As one of the original members from the financial services business, we have developed relationships and alliances with others of similar brand value representing the ultra-high net worth market. A success all around!


Andrea Trachtenber
Chief Marketing Officer
Neuberger Berman

Mercedes-Benz is proud to be one of the founding members of The Luxury Marketing Council. Maybach, the new ultra luxury vehicle in the Mercedes-Benz family, is carrying on the long-standing tradition of networking and partnership opportunities promoted by The Luxury Marketing Council. Maybach has been the direct beneficiary of several alliances forged during our meetings. The ultra luxury segment is often misunderstood and under-represented in a mass market focused industry. Here's a group that understands it, speaks to it, and builds creative inroads to penetrate this deliberately elusive segment. A special "thank you" to Greg Furman for constantly seeking out new members who bring new perspective.


Karen Matri
Maybach Marketing Communications
Mercedes-Benz USA

In the short time I have been a member of The Luxury Marketing Council, I am very pleased with the value the organization has brought to me and my company. Having been a panelist, I found the events and panel discussions very well organized and the subject matters interesting. I've also found the information regarding consumer preferences particularly informative and have met quite a few exceptional people who represent diverse products and services through our affiliation with The Luxury Marketing Council.


Abe Chehebar
Chief Executive Officer
Ghurka

As a founding member of The Luxury Marketing Council, we are very pleased with our affiliation. The networking opportunities among its members allows for us to align our partnership marketing efforts with other like-minded luxury product and service providers. The relationships that have been built through the LMC have been very effective and long lasting.


Jeffrey Netzer
VP, Customer Programs
Neiman Marcus

I believe The Luxury Marketing Council is extremely effective in bringing together high level luxury executives that allows for a productive exchange of ideas and trends relating to the sector. The growth of The Luxury Marketing Council over the past few years has been quite impressive, and has helped me to better evaluate the changing global landscape of the luxury goods industry. Greg Furman's non-stop pace and tremendous enthusiasm is infectious.


Dana L. Telsey
Senior Managing Director
Bear Stearns

As we get started in this New Year, we are delighted to continue our membership in The Luxury Marketing Council and look forward to many more fruitful meetings with our fellow Council members, with whom we can exchange innovative ideas and learn valuable information for successfully conducting business in today's complex market. I would also like to take this opportunity to commend Greg Furman, who is certainly one of the most talented marketers in luxury. Greg also deserves accolades for having brought together an extraordinary group of executives and decision makers from such a wide variety of luxury industries. The fact that the Council is now rapidly expanding into foreign markets is yet another testimony to its success and its growing recognition as a truly global reference in the world of luxury.


Paul M. McManus
President & CEO
The Leading Hotels of the World, Ltd.

Congratulations on the phenomenal growth of The Luxury Marketing Council over the past year and your extensive global expansion. The Council's offerings have become luxury marketers' essential business tools. The Council's founder and chairman, Greg Furman, continually fashions new events and venues to facilitate the creation of strong and wide reaching collaborations. At Bergdorf Goodman, we established exclusive alliances with LMC members that enabled the brand to attain new levels of marketing outreach and customer service. The Council assembles unparalleled access to the leaders of the luxury arena for best practice panel discussions. These meetings yield tremendous hands-on knowledge and serve as platforms for great interactive discussion of luxury industry and customer trends and act as springboards for innovative product and service ideas. The Council's programs become more creative each year, consequently making participation increasingly exciting and dynamic.


Michael Calman
Senior Vice President, Marketing & PR
Bergdorf Goodman

As one of the founding members of The Luxury Marketing Council, The Metropolitan Museum of Art has enjoyed for more than a decade the exceptional benefits this unique professional association has to offer. Greg Furman's brilliant leadership assures that the council continues to foster innovative strategic thinking and create opportunities for collaboration amongst top executives in the luxury goods sector. The association's membership is of the highest caliber, the speakers and discussion topics extremely insightful and relevant to today's business environment, and the ambiance always pleasantly collegial. I look forward to council events as opportunities to interact with and share knowledge with my peers while fostering the interests of the Museum.


Sally Pearson
Vice President and General Manager
of Merchandise and Retail
The Metropolitan Museum of Art