Alan P. Mark

Founder & President
The Mark Company

A pioneer of high-end urban condominium marketing, Alan P. Mark is recognized today as one of the country’s leading experts in real estate marketing and
consulting. Under his guidance, The Mark Company has shaped the living landscape of Northern California and established itself as a premium resource for brokers, developers and financial institutions by successfully designing, marketing and selling some of the most prestigious, innovative developments of the past decade.

In the mid-1990s, as the first indications of the emerging condominium market in San Francisco became visible and the shift to luxury offerings was in its earliest stage, Alan saw the need for an innovative, full-service, real estate marketing and sales consulting firm that could partner with visionary developers to bring community-shaping projects to market with integrity, creativity and sound research. Built on the four pillars of research, product design, marketing and sales, Alan founded The Mark Company in 1997 and recruited a team of sophisticated industry experts who, like him, were driven by the desire to do it better every time.

Over the past decade, Alan has led The Mark Company’s climb to its pre-eminent position in the San Francisco Bay Area and Northern California, while significantly
contributing to the transformation of residential living by representing several of the area’s seminal residential developments. These include The Brannan, the first of San Francisco’s high-profile, ultra-luxury high-rises and the catalyst for the transformation of the South Beach neighborhood; the St. Regis Residences, which set a new standard for elegance of design and market value in the heart of the city’s burgeoning South of Market Museum District; and The Infinity, New York-based Tishman Speyer’s first residential offering in the United States.

To better meet the needs of its clients, The Mark Company expanded its services to Southern California, opening a Los Angeles Office in fall 2007. Developments include The Ritz-Carlton Residences at L.A. LIVE, Evo, Luma and Barker Block in downtown Los Angeles.

Alan Mark built The Mark Company brand as an extension of his own stellar reputation and steadfast adherence to best practices. So thorough is the firm’s research component, that it now produces highly sought-after research reports for six regional markets. These comprehensive reports not only serve as a distinct competitive advantage for The Mark Company and its clients, but are valued reference materials for developers, financial institutions, architects, the media and other real estate trend monitors.

Because of The Mark Company’s trend forecasting abilities and consistent success at
achieving and exceeding price per square foot and absorption goals, Alan has become an in-demand speaker at real estate industry gatherings, including those sponsored by the Urban Land Institute (ULI), San Francisco Planning and Urban Research (SPUR), Pacific Coast Builders Conference (PCBC) and Belden Club, as well as the Haas School of Business at the University of California, Berkeley.

Prior to founding The Mark Company, Alan served as the Marketing Director for Pacific Union Marketing Company, where he oversaw marketing and sales
efforts. Alan also spent several years at The New York Times and Wall Street Journal before entering the real estate development field.

Alan received his Bachelor of Science degree from Skidmore College in Saratoga Springs, New York and his Masters in Business Administration from the Johnson School of Management at Cornell University in Ithaca, New York.